Persistent Challenge of the Status Quo

A critical factor for consequential impact and superior returns is innovation that addresses long standing problems. While recognizing the importance of tradition as a foundation of society and stability, the constant and persistent challenge of the status quo is essential for driving both incremental and transformative innovations that create value.

Looking Beyond the Obvious

We place a high premium on looking for and seeing beyond the obvious, not only in our assessment of opportunities for investment, but also in the evaluations of markets, operations, and risks. The search for “diamond-in-the rough” opportunities with potential for superior returns requires perspectives beyond simple and cliched narratives.

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Leadership Beyond Compliance

We believe exemplifying acts of good citizenship, including good stewardship of the environment, and supporting the communities in which Yaro and its investee companies operate, are important requirements for sustainable market leadership.  The anchor companies that we seek to help build must establish new standards for corporate leadership in the ecosystem.

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Success through Partnerships

We believe the achievement of our ultimate goals is linked to a robust entrepreneurial and investment ecosystem cultivated through extensive and strategic collaborations. Our collaborations must go beyond our partnerships with our investee companies, extending to, other fund managers and investors, enterprise support organizations, research institutions, local and international corporate entities, and selected civic organizations. This should not only facilitate our focus on world-class best practices but accelerate the flow of investment capital and entrepreneurial opportunities.

Our Ethical Standards are Non-Negotiable

Our corporate behavior and practices must model high and measurable ethical standards, not just to build investor confidence, but to lower the cost of business in SSA. Thus, ethical considerations will supersede all other factors in our business decisions, beyond short-term expediency.

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